I struggle with business email in a big way – the main issues I have are as follows:
Look, I get that a lot of this is griping about small stuff and I should just get over it, but wouldn’t it be cool if we could just avoid having an ESP altogether? Imagine if everything in your business legitimately flowed from ONE PLACE!
Well, I don’t want to oversell this (I still use MailChimp folks…) but it’s 100% possible to build an email follow up sequence directly from an Airtable CRM. For this recipe, you’ll need:
This week we go through the steps of building an email extension that never leaves your CRM! I’m not saying you’ll never need to create another email campaign again, but I am promising that your follow up sequence will be more easily customized and without the hassle of complex funnels and confusing list segments. For reals.
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